The Business of Sports: How can sports and tourism work together?
There are many examples around the globe where sporting events drive visitor arrivals, increase spending, and lengthen average stays. This event will explore how the business and sporting communities can work together with the tourist authorities to gain strong country marketing exposure and increase revenue. Attracting major sporting events can create a win-win scenario for both the business community and for Myanmar and get the best value from the marketing dollar.
If you are interested to discuss how your business can work together with other sectors to attract major sporting events to Myanmar, please join us for a lively, interactive event. The presentations and discussion will be followed by a workshop to develop plans for hosting a sporting event in Myanmar.
Date and Time: June 14, 8:30 am to 10:30 am
Venue: AMCHAM Office, #19-09 Sule Square, 221 Sule Pagoda Road, Kyauktada Township, Yangon (*Note new venue)
Cost: USD 5 per AMCHAM or BritCham member; USD 10 per non-member
Our Speakers & Topics:
The Business of Golf by Chan Han, CEO of Han Golf Masters and Steve Chick, Director of Golf at Pun Hlaing Golf Club & Pun Hlaing Links
Visitor Trends & Marketing Myanmar by U Phyoe Wai Yar Zar, Advisor and a Former Chairman of Myanmar Tourism Marketing
How Sport Is Good for Business by Clint Easthorpe, Managing Director of My Sports
This event is jointly organized by AMCHAM and BritCham.