Myat Phyu The

Myat Phyu The
Co-chair
Myat performs as the Public Affairs, Communications and Sustainability- PACS Director of Coca-Cola Myanmar Ltd., where she is responsible for the organization's engagement strategy and national policy advocacy. Myat, in her capacity as a co-lead of ASEAN programs, prioritized the promotion of Extended Producer Responsibility (EPR) and circular economy initiatives. She represents Coca-Cola on various industry forums such as the US-ASEAN Business Council (USABC), EU-ASEAN Business Council (EUABC), and AMCHAM Myanmar. She effectively aligns commercial objectives with environmental priorities by leading impactful sustainability campaigns like "Recycle Me" and "Reborn."
Previous Roles
Corporate Affairs Director, HEINEKEN Myanmar: Directed stakeholder engagement, public policy advocacy, and crisis management to ensure business continuity and promote responsible practices. She founded the first Myanmar Beer Association and served as an executive committee member.
Senior Associate, Vriens & Partners: Developed government affairs strategies for multinational companies across various sectors in Myanmar.
External Relations Manager, Proximity Designs: Launched microfinance projects for smallholder farmers and managed government relations.
Senior Program Officer, International Foundation for Electoral Systems: Supported free and fair elections in Myanmar through technical assistance and voter education programs.